Brady Physio | Sudbury Marketing | RYS Marketing Group
The Workplace | Sudbury Marketing | RYS Marketing Group
Sudbury Credit Union | Sudbury Marketing | RYS Marketing Group
Serenity Business Solutions | Sudbury Marketing | RYS Marketing Group
Golf Sudbury | Sudbury Marketing | RYS Marketing Group
Mid North Network - Northern Literacy Network | Sudbury Marketing | RYS Marketing Group
On Time Hardware | Sudbury Marketing | RYS Marketing Group
Industrial Pump Systems | Sudbury Marketing | RYS Marketing Group
Family Kickboxing | Sudbury Marketing | RYS Marketing Group
Dairy Queen | Sudbury Marketing | RYS Marketing Group
Free Wifi Center | Sudbury Marketing | RYS Marketing Group
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Are you stepping over dollars to

pick up pennies?

Sudbury Marketing | Consulting

RYS Group is based in Sudbury, Ontario, and specializes in results driven marketing and business consulting.

With expertise in finding hidden opportunities, under-performing assets, and untapped rivers of wealth in your business, RYS is the go-to group to take your business to the next level—or many levels up.

Unfortunately, with results comes demand. As much as we’d love to be able to serve each and every one of you, we simply can’t. We’re forced to pick and choose who we’re able to help. We’ve added a simple application form to the bottom of this page to help us filter out the tire kickers from those with true potential for greatness.

For all those we have to turn away, Al Blais, CEO of RYS Group, has put many of his marketing and business-building strategies into words via his Marketing Blog, “Marketing Lessons From The Trenches,” to help you grow your business.

Feel free to browse a few of the most current articles below, or scroll to the very bottom of this page to apply to work with RYS Group directly.

Marketing Lessons From The Trenches

No B.S. Marketing Advice for 2019


Is Selling Unethical?

  The other day I was invited to give a talk on selling.   A company was struggling to get its staff to offer additional products and services, or flat out ask for the sale.   When I chatted with the employees about their reluctance to sell, it seems the primary concern was their hatred…

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*** There Will Be sacrifices ***

  For those that I’m friends with on Facebook, sometimes it can seem like I spend LOTS of time with my kids…   But the truth is, there’s a lot of sacrifice.   There are times when I may not see my kids for 2 or 3 days in a row simply because I leave…

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Any Moron Can Do That…

  This morning, while grabbing my morning coffee at Starbucks, I ran into a client I had done a bit of mentoring with a while back but had lost touch with over time.   I asked how his business was going, and he said he never ended up starting it.   Never one to dodge…

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Getting Beyond Busy

  Let me say this right out of the gate… I’ve used the “I’m so busy” excuse more times than I can remember.   I used to run around crying about how busy I was to anyone who would listen—and even a few times to those who wouldn’t!   But I started realizing that every…

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From DNF To First Place In 3 Months

From DNF To First Place in 3 Months *And why this doesn’t work in business*   Most of you know that I have a passion for dirt bikes, specifically racing them cross country.   And most of you know my 3 kids have been riding dirt bikes since they could walk.   But what most…

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Marketing Consulting

Agencies are a dime a dozen, but results are rare. We specialize in driving measurable results that you can take to the bank.

7Social Media Success

Any 12 year old can set up and manage a social account for your business. But turning that “free medium” into a profitable cash flow source with measurable ROI… now that takes skill.

6Creative Design

We focus on creating visually stunning campaigns that drive action and sales, not just awards.

5Brand Building

Branding goes beyond making sure your website matches your business card—that’s just the tip of the iceberg. We build brands that stand the test of time by using the entire iceberg.

2Lead Generation

Our systems and strategies can automate floods of traffic into your business and generate boatloads of highly qualified leads.

3Sales Training

We can send you buckets of leads, but if you can’t convert them, you’re going to fail. We will train your team to close sales with powerful tools for the modern era.

1Successful Startup

Launching a business is hard, especially if you’re driving in the wrong direction. From start to finish, we’ve got your back every step of the way.

4Keynote Speaking

From marketing and technology to branding and lead generation, we’ve got professionals across the board ready to bring dynamic presentations to your event.

The RYS Marketing Advantage | Sudbury Marketing

Many professional industries, from medical to financial, require continuing education for workers to maintain their qualifications in the field. We believe the same should apply to marketing, web design, product launches, brand management, etc.

The world is in a state of constant, blindingly fast change, and to think otherwise is to risk being left behind. Take a look at past powerhouses like Blockbuster and Kodak. Sure, the problem in these situations may seem obvious, but countless other major brands have come and gone because they refused to innovate, kept using outdated practices, and never took their heads out of the sand.

The danger lies in the fact that many folks are simply too busy working in their business to take the time to strategize and work ON the business. An effective growth plan means keeping up with trends and predicting customers’ needs in the changing market so your business isn’t left behind.

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Tired of websites and flyers that don’t sell?

For more than just fancy graphics, slick websites, and
cute posters, there’s RYS Marketing.

At RYS, we are continually testing and refining our strategies, and we base all our thoughts and actions on RESULTS. We never assume anything. We test, we measure, we track, we monitor the market, and we figure out what works by listening to the numbers. Listen, it’s easy to say, “Oh, you can’t track or measure this kind of marketing,” and sometimes that’s true. But far too often, companies use that as an excuse for not delivering actual results! Yes, some strategies are long term plays, but they should be used hand in hand with measurable strategies that show profits you can bank.

We believe that everything a business does—from the customer service department to the business cards to the proposals—is marketing. Through focused marketing efforts with your clients’ needs in mind, we make sure that you are building a sustainable, sellable empire, not just a job.

Raise Your Standards

RYS, pronounced ‘rise,’ is an acronym for Raise Your Standards. This is the mantra that we at RYS Group, the parent company for RYS Marketing, stand by.  In all areas of life, we get what we settle for. And if you want a better quality of life, you need to raise your standards. Of course, that’s easier said than done! The key is to decide exactly what you want and what you won’t settle for anymore. Decide what will become your new level of acceptance and make it an absolute MUST. Never settle for less than you deserve!

We take the RYS philosophy to heart and are always striving for greater heights. We are continually learning, researching, innovating, and discovering breakthrough methods to add cash to your bottom line. We believe in following best business practices, and that means we treat your money like it was our own.  We put ourselves in your shoes and give you the exact advice, recommendations, and strategies we’d use if the tables were turned.

Meet Al Blais

Alain Blais, founder of RYS Group, is an entrepreneur, a published author, a family man, and a competitive motorcycle aficionado. He’s deeply passionate about growing businesses, and he excels in marketing and promotion. Al believes in surrounding himself with experts in a variety of fields and knows that as a team, we can produce even greater results for our clients. He guides, nurtures, and encourages his team to strive for new heights, get creative, and continually raise their standards.

Alain regularly consults for small to medium-sized businesses, startups, and independent sales professionals. Al believes in constant and never-ending improvement and is always seeking to optimize and improve his current skills, systems, and businesses while also seeking out new opportunities and ventures.

RYS Marketing specializes in orchestrating powerful profit-producing marketing strategies for companies from coast to coast while uncovering hidden assets and overlooked opportunities to turn them into steady streams of income for his clients. Al understands Sudbury marketing like no other.

For consulting, partnerships, and speaking engagements, you can contact Alain directly at alain@rysmarketing.com

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